Mr Kipling cooks up exceedingly good Olympic and Jubilee marketing activity
Mr Kipling is readying a summer marketing campaign centred on the Olympics and the Queen’s Diamond Jubilee. Keen to position the brand as a British tea time staple, the cake maker has launched a series...
View ArticleMr Kipling comes up with tasty poster campaign using 13,360 cakes
Getting experimental with the latest stage of its new-look ad campaign, cake brand Mr Kipling has created a partially edible poster outside the Westfield, Shepherds Bush shopping centre, which has been...
View ArticleCreative out of home awards celebrate best in outdoor advertising
The importance of outdoor advertising has been underlined by the scope and ambition of nominees for the annual Creative Out Of Home Awards. The awards celebrate the best in print and digital campaigns...
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